Friday, February 19, 2010

What The Friday? - "Pennysaver"

They say that simple repetition is the key to making a good, well-made radio commercial stick in the listeners' head. So, with that in mind, see if you remember this product an hour after you hear the commercial. Also keep in mind that a good, well-made radio commercial will make it immediately obvious exactly what it is that is being advertised....

1 comment:

All Click said...

Pennysaver board meeting:

"Ok, so for the radio advert, lets just say the word Pennysaver 100 times and then have a singer really belt it towards the end. Got it? Good."

My guess is they are selling Piggy Banks??